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Resume Writing Tips: Why Resume Templates Don’t Work

July 17, 2013 by  
Filed under Blog, Resume Tips

If you’ve ever used a resume template, you know it can feel like trying to fit a round peg in a square hole. But the number one reason why resume templates usually fail is different than you might think.

An online search for resume templates will yield dozens and dozens of companies selling these products, but buyer beware. Resume templates are easy to find but are difficult to use, and rarely, if ever, work.

If you’ve ever used a resume template you probably know what we’re talking about.  At times it can feel like you are trying to fit a round peg into a square hole.

The biggest problem most people have with resume templates is the formatting. It can be difficult to get the text and spacing lined up how you want it.

But the number one reason why resume templates fail is that they lack relevant content.

Writing a resume is sort of like cooking a meal. You can have all the necessary cookware — pots, pans, and casserole dishes — but if you don’t have the right ingredients, you won’t be able to make a great meal.

The content of a resume works in much the same way. The most important ingredients for a resume are keywords. Keywords are what hiring managers are recruiters are looking for.

Keywords signify to hiring managers that you have the skills they’re looking for. But the majority of people who create their own resumes using templates simply don’t understand what the most important keywords are. It’s like cooking a meal without knowing what ingredients to use.

That’s the value experienced, professional resume writers bring to the table.

You won’t find this from national online resume writing companies offering resumes for under $100. Those companies don’t bring any real value to the table.  All they do is format the information you provide to them.

But if you use a high-level professional resume writing service like Perfect Resume, resume experts can share with you what keywords must be built into your resume.

A true resume expert will also be able to explain to you how to “optimize” your resume for keywords, which is a process of including important keywords in several different places on your resume.

Keyword optimization is done so that your resume will come up first in searches by recruiters and hiring managers who are looking for people with your skills.

Creating relevant content with keywords and using keyword optimization is how job-winning resumes are created.

Unfortunately, the majority of people who use resume writing templates don’t understand how to do this.

That’s why it’s important to use a professional resume writing company like Perfect Resume.

How Tom Cruise Helped Me Write Thousands of Job-Winning Resumes

June 13, 2013 by  
Filed under Blog

The Tom Cruise metaphor is a story Perfect Resume CEO Kent Lee shares with clients almost every day to create job-winning resumes.

The Tom Cruise metaphor helps illustrate to clients that when it comes to choosing content for your resume, less can actually be more.

So here’s the Tom Cruise Metaphor.

Let’s say you walk into a bar, and you meet Tom Cruise. He says, “Hi, I’m Tom Cruise, the actor.” You say, “Really? What movies have you been in?”

Tom says, “I’ve been in ‘A Few Good Men,’ ‘Risky Business’ and ‘Jerry McGuire.’”

And if he stops talking right there, you’d probably be blown away, beacause all 3 of these movies are iconic, Academy Award-nominated films.

But if Tom kept talking and said, “I was also in ‘Rock of Ages,’ ‘The Last Samurai,’ ‘Far and Away,’ ‘Tropic Thunder,’ ‘Magnolia,’ ‘Knight and Day,’ ‘Valkyrie’ …” all of the sudden, he’s lost impact.

Because all of these movies aren’t that great and didn’t do nearly as well at the box office.

So how does this translate to your resume?  When selecting content to include on your resume, only choose your best stuff. Don’t waste time mentioning the small things that will only take up space and take the focus off of your best work.

At Perfect Resume, we use this technique when selecting accomplishments for resumes. We ask our clients to provide up to 6 accomplishments for each one of their jobs, but in most cases, only the top 2 or 3 end up on the resume. Why? Because we want the emphasis to be on the best.

If you have a resume that is filled with average content, your resume will get average results. You don’t have to list every single job detail you performed or every single accomplishment. If you do, you’ll sound less impressive, not more impressive.

Writing a resume can be tricky. Whether you are writing your resume on your own, or working with a professional resume writing company like Perfect Resume, remember to only focus on your best information,  just like “A Few Good Men,” “Jerry McGuire” and “Risky Business” are 3 of Tom Cruise’s best movies.

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